2025 Fragrance Trends: The Rise of Earthy & Herbal Scents

2025 Fragrance Trends: The Rise of Earthy & Herbal Scents

2025 Fragrance Trends: The Rise of Earthy & Herbal Scents

Stepping into 2025, fragrance trends have taken a grounded turn. Gone are the days of overly sweet or synthetic scents — this year is all about embracing the natural world. Earthy, herbal, and green notes are rising in popularity, offering a sense of calm, clarity, and connection to nature. 

But why the sudden love for earthy and herbal aromas? As people continue to seek balance and mindfulness in their everyday lives, fragrance becomes more than just a luxury — it becomes a form of self-care. Scents with roots in the natural world help ground us, offering moments of stillness in our increasingly busy lives. These fragrances are versatile too — perfect for quiet mornings, creative afternoons, and peaceful evenings.

We’re moving away from those sweet, synthetic scents and getting back to nature. Think earthy, herbal, and green notes that make you feel calm, clear-headed, and connected. At Dasein, we’ve always believed in the power of natural, evocative scents to transform spaces and moods, so this shift feels like home.

The new love for earthy and herbal aromas makes sense, as life gets busier, people are craving balance and mindfulness. Scent is an underappreciated way to get you there, helping us slow down, breathe deeper and feel more present. And you can find something for every kind of moment: quiet mornings, creative afternoons, and chilled-out evenings.

Here are some of the earthy and herbal notes we see defining 2025 — and how Dasein have got you covered:

Fig & Oud
Our Fig candle and home mist are perfect examples of this year’s trend. With notes of fig, vetiver, violet leaf, and cedarwood, they create a scent that’s both grounding and soothing. The green freshness of fig pairs beautifully with the smoky, earthy quality of oud, making this a staple for any mindful home.

Sage & Cedarwood
Vibrant and earthy, our Sage candle and home mist combine lavender, eucalyptus, sage, cedarwood, moss, and leather. This rich blend is perfect for promoting focus and clarity — a scent that’s both invigorating and calming. The herbal sharpness of sage meets the warm depth of cedarwood, creating a balance that feels both fresh and timeless.

Moss & Magnolia
Nature lovers will appreciate our Moss candle and home mist, where bergamot, magnolia blossom, cedar, and sandalwood come together for a tranquil, green fragrance. The softness of moss and florals pairs with the grounding depth of woods, evoking peaceful walks through lush forests.

Tomato Leaf & Basil
For a burst of freshness, our Tomato candle and home mist offer a herbaceous, sun-drenched aroma. Notes of tomato leaf, basil, and aromatic woods capture the essence of a garden at its peak — crisp, green, and alive with possibility.

Vetiver & Cardamom
Our Vetiver candle and home mist are perfect for those who love warm, woody scents with a twist. Vetiver’s earthy depth meets cedar, grapefruit, and cardamom for a fragrance that feels green and spicy, ideal for slow, thoughtful afternoons.

This embrace of earthy and herbal scents reflects a collective desire to feel more rooted — in our homes, our bodies, and our minds. At Dasein, we craft each candle and home mist in small batches, ensuring every product captures the essence of natural beauty and mindful living.

Explore our full collection and discover the scents of 2025.